By Dmitriy Sergeev (auth.), C. M. Rob Verkoeyen, Albina I. Nikkonen, Andrei Fursenko (eds.)
Innovative actions at the improvement of which Russia places its hopes for the maintenance and winning reconstruction of the previous USSR utilized technological know-how are in accordance with 3 key components: investment, infrastructure and administration. those elements are of equivalent importance, even if, below state-of-the-art monetary stipulations in Russian latter ones develop into of severe value. This determines the variety of readers to whom the current e-book is addressed: - representatives of legitimate associations either Russian and foreign accountable for technological and medical sphere reorganization, high-tech conversion, marketplace ameliorations less than transit economies; ~ Western specialists, teachers, specialists partaking within the implementation of varied bilateral and overseas courses in line with the above pointed out instructions; - Russian experts constructing new high-tech firms and agencies and corresponding cutting edge infrastructure. This publication delivered to readers' awareness comprises edited shows at NATO complicated learn Workshop (ARW) "Concept of administration education for in High-Tech, technology and R&D" (1-5 July, 1996, St.Petersburg, Russia).
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3) DIS '96/ trade fair and conference for information. image and document processing systems (February 20-23, 1996) The exhibition range comprised the following categories: services; - trade literature; technology; hardware; software; - micrography; - technical drawing management; multimedia; optical media; - text/information conversion/recording; - communication; - filing systems; Next, event to be scheduled for. (4) TECHNI-SHOW '96 Trade Fair for Industrial Production Technologies (March 18-22, 1996) The exhibition range comprised the following: - measuring technology - compressed air and vacuum technology machine tools - synthetics processing machinery - linkage technology - industrial automation and computerization production automation and computerization - workshop technology - equipment for non-cutting metal machining - equipment for metal machining surface treatment equipment - information and knowledge transfer.
Marketing specialists may assist them in this job and even have to execute the job. But ultimately it is the responsibility of management to decide what is communicated to whom and why. About the when and in what form the specialists in communication may have a strong say. The form includes aspects like house-style, but also the choice of media and events: from press releases, (own) periodicals to the participation in conferences and exhibitions. Some examples will shortly be described in the last paragraph of this contribution.
Finally, I want to introduce the somewhat simplistic distinction that the science business requires competent managers if it is to be run efficiently and effectively, whereas scientific endeavours without a commercial purpose call for able administrators. I shall be talking about the training of managers, not of administrators. 2. Two main themes My presentation has two main themes: (l) First, managers in the Science Business must be managers first and scientists second. (2) Secondly, the skills required for management in the "Science Business" do not differ from those required in any other business.